Promotion timeline for China e-commerce 2020

  • China’s e-commerce platforms including Alibaba offers various promotions differing every month. Looking at Tmall/Taobao’s promotions, there seems to be a certain patterned annual events that occurs at a specific time of year. About 80 promotions take place in one year, and MeasureChina has summarized a dozen of them that is essential for brand managers to know.
Figure1. Annual promotion timeline | Source: MeasureChina

This content is restricted to site members. If you are an existing user, please log in. New users can view details after applying for a membership to MeasureChina

Existing Users Log In
   
error: Alert: Content is protected !!
%d bloggers like this: